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Archive for October, 2017

Are You Innovating for This Shifting Healthcare Paradigm?

Posted by Plish on October 17, 2017

Michael Plishka Midwest Sensors

Michael Plishka speaking at the 2017 Midwest Sensors Conference

A little over a week ago I gave a talk at the Midwest Sensors Conference entitled: Sensor-Driven Healthcare: Innovative Applications Today & Tomorrow.  Besides being a lot of fun, it was great to be able to share my perspectives on the directions of cutting edge of healthcare which is being made possible by the explosion of newer sensor technologies.

But…sensors are more than hardware

Too often people think of sensors as these little pieces of electronics.  The fact is, sensors are part of an entire complex – an ecosystem if you will.  If you take the entire ecosystem into account when designing products, or at least leverage the relationships in the ecosystem, your products will be more innovative and be better able to make a splash.  So what does that ecosystem look like?

Changing paradigms – from Clinician Centered to Patient Centered and beyond

In the current Clinician Centered Paradigm (below), all sensor output, the results of all the tests flows to the Clinician and the Clinician then curates the information and shares it with the patient.  This makes the patient dependent upon the Clinician.  There is some flow back and forth, but the ‘behind the scenes’ information flows through the Clinician.

Clinician Centered Paradigm

Clinician Centered Paradigm

In the currently emerging Patient Centered Paradigm,  increasing accessibility to, and popularity of, sensor technology has created a means to reverse the flow of information, and give more power to the patient.

Patient Centered Paradigm

Patient Centered Paradigm

While the Clinician can still have the same role as the old paradigm (shown in purple), the new paradigm can bypass the Clinician entirely.   Patients can get information about themselves through various sensor technologies, and they can share what they want, when they want, with the Clinician.  Patients are the curators of their health information. The take-away here is that the Clinician isn’t driving data acquisition – Patients are.  So, any products that make the process of obtaining information, deciphering it and communicating it both to Patients, and perhaps to Clinicians, will be ahead of the game.

There’s a New Game afoot

A newer paradigm is emerging simultaneously with the Patient Centered Paradigm.  This paradigm can push the Clinician even further to the fringes of Patient health.

How?

With the growth Artificial Intelligence (AI).

future

The Future “Patient Centered Plus” Paradigm

This paradigm, the “Patient Centered Plus” Paradigm, brings Artificial-Intelligence/Deep-Learning into the mix.  This technology can take the results of millions of tests and tease out patterns that Clinicians most likely wouldn’t see.  As the outputs from these sensors get stored, sifted through, and analyzed, new insights into data will become apparent through the use of Artificial Intelligence.  Armed with this information, Patients will approach Clinicians (if they so desire) with a specific likely diagnosis, and the Clinician will then have to figure out a treatment.

Is the Clinician even needed?

In reality, yes.  There is a depth of expertise that Clinicians have that Patients won’t.  Not to mention they still have surgical expertise as well as the ability to order more in-depth tests and treatments.  However, Patients could well have a perception that Clinicians are not necessary, and in so doing, miss valuable input into their healthcare.  This could result in Clinicians being brought into the mix ‘too late in the game’ to do any good.

Clinicians need to adjust as well

There needs to be a shift in how Clinicians approach the relationship between technology and the Patient. (It goes without saying that Medical Schools will need to change their approaches to optimize the educational process in light of AI and a Patient Centered Paradigm.)  There needs to be a way to make sure that Clinicians can be a meaningful link in the Patient Centered Paradigm. But, this can’t be made possible if Clinicians cling to the old paradigm.

So where’s the danger?

There is the potential to create a divide between the Patient and Clinician.  Now that Patients are becoming more aware of, and acting upon, their new found freedom of access to their own health data through new sensor techs, removing that freedom won’t be a palatable solution.  However, leaving the Clinician entirely out of the loop is not a wise approach either.

The solution is ‘both/and’

Newer products and services should find ways of bringing the Clinician into the picture (as needed) without alienating the Patient by taking away autonomy.  It ultimately needs to be a team approach.  Sensor technologies, and in fact, all technology in Healthcare, needs to play within the newer emerging relational paradigms.  A return to a Clinician Centered paradigm is neither wise or prudent.

So where are the innovative products?

In short, take a look at the emerging paradigms above.  You can focus on the nodes, or perhaps more powerfully, focus on the verbs, the actions, the connections between the nodes.  Optimizing them has the most potential to improve the patient experience.

What do you think about these paradigms? 

Where should innovators be focusing their energies?

 

 

 

 

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Come Hear my Thoughts on the Present and Future of “Sensor Driven Healthcare”

Posted by Plish on October 2, 2017

Hi Everyone!

Just wanted to let you know that I’ll be giving a talk at the Midwest Sensors Conference on Tuesday.  My topic:

2:45pm-3:15pm | Sensor-Driven Healthcare: Innovative Applications Today & Tomorrow

Michael Plishka, President, ZenStorming LLC

The world of medical sensors seems to be transforming the world of medical products on what seems to be a daily basis. Michael Plishka of ZenStorming, will share some of the sensor technologies that he believes are making waves in healthcare. He will also discuss and extend the definition of what ‘sensor technologies’ are and where to find them, opening the door to new business opportunities for medical products and services. Here’s to creative solutions and a better world!

Even if you can’t make it for my talk, the conference runs through Wednesday.

 

Would love to see you there!!

 

 

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